Toys and Learning

Charm U® (Cepia LLC)

Charm U® is a line of “charming” toys that girls ages 5+ can play with and wear for twice the fun! The debut collection features an expansive universe of more than 70 brightly-colored charms, including pets, sports, princess, beach, and treats. Lead holiday offerings include:

  • Charm U Bracelet & Eight Charms a starter set featuring a charm bracelet and eight different charms, including one surprise charm in a matching mini backpack, a collector’s sheet and charm stickers (SRP $12.99); and Charm U Display & Playsets with eight charms and more (SRP $19.99 each). The offerings also include charm packs with four charms and blind bags with of two collectible charms. Also from Cepia:
  • Chuckle Ball® is a self-rolling bouncing toy for ages 18 months+. This delightful “goof ball” with zany 3D characters in bright eye-catching colors captures a child’s attention. Silly sounds keep kids captivated and a chunky feel makes it easy to grip. Shuts off automatically and then instantly comes back to life once it’s shaken again (SRP $19.99).
  • Big Robots are 8” fighting robots with tech power. Innovative Motion Control Technology brings the fully nun-chuck controlled and steerable toys to blazing life with trash-talking personalities, “damage tracking” LEDs and more (SRP $59.99 each, $119.99/2 Pack)

FlipaZoo (Jay at Play)

FlipaZoo is a super-sweet and cuddly-soft collection of character plush with each doubling as a pillow for naptime, playtime and family travel. The adorable new FlipaZoo line features more than 12 standout FlipaZoo characters that magically transform from one animal to another – and then easily flip back again! With the new line’s patented one-of-a-kind “easy flip” designs, little ones can simply hold their favorite two-sided FlipaZoo friend, “flip” its soft back, and instantly reveal a totally new FlipaZoo! ($19.99 each, for all ages).

Available are: Giraffe/Hippo, Cat/Mouse, Unicorn/Dragon, Elephant/Tiger, and Husky Dog/Polar Bear. Debuting exclusively at Walmart this holiday season will be Grizzly Bear/Alligator and Bulldog/Tabby Cat. For double the fun, consumers who purchase any FlipaZoo on the official website will receive a FREE “Little Flipzee” for pocket-size flipping fun!

Kate & Mim-Mim

Ready to be tucked under the tree this year are brand new toys from Just Play based on Fremantle’s fan-favorite Kate & Mim-Mim. These include the Kate & Mim-Mim Magic Twirl  Mim-Mim, a large plush version of the purple funny bunny that kids can twirl around just like on the show. He also says 10 fun phrases (SRP $19.99). Other offerings include Kate & Mim-Mim Adventures with Kate Doll, a beautiful 8.5” doll dressed in her signature adventure outfit (SRP $12.99); plus collectible figures, beanie plush and surprise bags.